Empowering Business Growth at the SBDN Luncheon

Small Business Development Network (SBDN) Luncheon what an incredible and impactful event! From the moment we arrived, the energy in the room was electric, filled with ambitious entrepreneurs, seasoned investors, and civic leaders, all coming together with a shared mission: to strengthen small businesses and empower the next wave of economic growth.

A Gathering of Forward Thinking Entrepreneurs

The SBDN Luncheon proved to be more than just a networking event it was a true catalyst for inspiration and collaboration. Conversations buzzed around investment strategies, growth opportunities, and the future of business in Southern California. Attendees exchanged valuable insights on capital formation, scalable business models, and how to prepare for the massive economic opportunities on the horizon One of the standout highlights of the afternoon

Ashten Barber’s insightful presentation on financial investments. Ashten broke down key strategies tailored specifically for business owners, emphasizing the importance of diversification, strategic risk assessment, and creating long term financial security. Her session illuminated how intentional investment planning can not only protect wealth but also fuel future growth, ensuring that entrepreneurs are ready to scale sustainably.

Her key message Financial empowerment isn't just about earning it's about growing, protecting, and maximizing the impact of your wealth over time.

Civic Leaders Supporting Small Business Growth

It was refreshing and deeply encouraging to witness the City of Irvine’s active role in supporting small businesses. Council Member Melinda Liu, a vocal advocate for minority owned businesses and local entrepreneurship, delivered inspiring remarks reinforcing the city's commitment to economic development. She highlighted Irvine’s strategic programs aimed at leveling the playing field for small and diverse businesses from grant opportunities to city backed educational initiatives and streamlined permitting processes.

Under the leadership of the Irvine City Council, the city has launched multiple initiatives to bolster small businesses, such as the COVID-19 Small Business Support Program, ongoing Small Business Resources Workshops, and public-private partnerships with organizations like SBDC and SBDN. With Irvine’s reputation as one of America's fastest growing and most business-friendly cities, the future looks incredibly bright for entrepreneurs in the region.

Looking Ahead Global Opportunities on the Horizon

Southern California is poised for an economic explosion with the 2026 FIFA World Cup and the 2028 Los Angeles Olympics on the horizon. The FIFA World Cup, which will feature matches across major U.S. cities including Los Angeles, is expected to generate an economic impact of $5 billion across North America, according to a study by the Boston Consulting Group. In Los Angeles alone, the event could generate nearly $400 million in local economic activity, with thousands of jobs created in tourism, construction, hospitality, tech, and security.

Similarly, the 2028 Summer Olympics are forecasted to bring over $7 billion in direct economic benefits to the Los Angeles area. Small businesses from food and beverage vendors to tech startups and transportation providers stand to gain enormous opportunities if they position themselves wisely Now is the time for entrepreneurs to prepare. Building strategic partnerships, securing capital, investing in growth, and ensuring financial readiness will be critical for capturing the flood of opportunities these events will unleash.

Final Thoughts Knowledge, Collaboration, and Action

Events like the SBDN Luncheon are powerful reminders that knowledge, collaboration, and financial empowerment are the bedrocks of success. They show how essential it is for business owners to stay informed, build strong networks, and continue investing in themselves and their companies. We left the luncheon energized, armed with new insights, and more motivated than ever to turn ideas into action. With visionary leaders like Ashten Barber guiding the way and a supportive business community backing innovation, the possibilities for growth are truly endless.